London to Brighton Trailer -Ms Wigley

Trailer Analysis - London to Brighton 

1. Media Forms: How does the trailer use media language to establish the film's genre?

The trailer of London to Brighton uses media language to establish  the films genre to the targeted audience. One way the trailer does this, is through the reviews that the film has been. Two of the reviews mention the genre of the film. "Blistering raw, utterly compelling drama" - The Times, another review quotes "Brutally raw thriller, with sharp serrated edges" - Film Review. This connotes to the audience that the film is an hybrid genre, a mixture of drama and thriller and attracts the target audience. The fast paced tempo music connotes the excitement of an thriller genre. Also the editing and the quick cutting connotes that the film is a drama genre. The close up shots show the facial expressions, reactions and emotions of the characters which is typical of a drama genre. The use of the close up shots of the protagonist while she is in the car and when she is being lead away by an old male connotes fear and she looks puzzled as she doesn't know what is going on around her.  Also the lipstick on her lips connotes that she is young, innocent as it hasn't been put on properly. this also sends out an engima code that the film may be distubing for some. It also connotes her lose of innocence as she being led away. 

Another way media language is used to establish the film's genre is by the use of low - key lighting which connotes "dark" events which again establishes the film's genre is thriller. Also the use of the gun shot at the end connotes that the film is an thriller and creates an enigma code of what you may expect in the film, also as the film is a thriller it makes the audience jump and is unexpected which is one of the conventions of thriller. The location of the film connotes the film genre to the audience. In the trailer we see run down shots of the location, tube-stations and public toilets which connotes the drama and thriller genre as the two characters look scared and petrified and are moved by something that bad has happened, the shot of the expressions also foreshadows bad events are yet to come . Also the fast paced music connotes the plot is moving on. The music establishes the film genre of the film as the soft, piano music playing and then suddenly the harsh thriller music connotes the troubles and the hybrid-genre of this film. 

2. Media Representations: How is gender represented in the trailer?

In the trailer gender is represented in a negative way. Women in the trailer of 'London to Brighton' are represented to be powerless as they are carried, beaten and threaten away by men which connotes women in the film are powerless, stupid and worthless. However this also connotes that men are in power and are represented in a dominant representation. Women are represented to be rough as the protagonist at the beginning of the trailer is trying to make money outside the tub station as she is a run away. They are represented to be weak as they are threaten to get in the car. Also we see the two protagonists smoking which connotes that they are under stress, and do not have a high status.We also see the female protagonist drinking which also connotes that she is under stress and that bad events are yet to come. The red lipstick used by the protagonist and when the she is led away by a man looking helpless connotes that she and the other female character are sexually promiscuous prostitutes. Also when the protagonist is offered a job at the beginning of the trailer the protagonist cannot say no as she is helpless and needs money to survive. Also women in the trailer are portrayed in a stereotypical manner as they are they lack moral values. In the trailer women come across to be desperate, vulnerable, assured and are portrayed to be a sex symbol.  

However on the other hand, in the trailer men are represented in another way. Men throughout the trailer are shown to be physically leading and controlling women. We see this when in a medium-shot  the protagonist is led away helpless by the old male character this connotes that men are dominant in this film. Also the low angle shot of the male character connotes that they are dominant. Men are represented to be wealthy which is connoted through the cars they have, the suits they wear and the money the character offers to the protagonist. Also the long-shot of the old male leading the two protagonists into his house connotes the wealth as the house is modern. The use of the guns by the males in the trailer connote that they are dangerous and to be feared. Also the harsh tone of the male characters connote that they are in power. 

3.Media Institutions: In what ways is the film 'London to Brighton'  typical of a low budget British film?

In many ways the film ' London to Brighton' is typical of a low budget British film. The trailer connotes to the target audience that the film is a typical low budget film as they characters used in the film are unknown which connotes that the film is a low budget. Also the locations used in the film connote that the film is a low budget, as the locations are not glamours, run down and the makers do not have to create a location.The locations used such as the tube station and the toilet do not cost money to use, which connote the film is a low budget. The reviews that the film has been given connotes to the audience that film is a British film and is a low budget film as the reviews have been given from unknown papers and also Big Issue which is for runaway people, "Reminds you just how good British cinema can be" - The Scotsman. Also the picture quality of the film connotes that the film is low budget as there are lack of special effects that you would see in other high budget films. The make-up, hair and costume of the characters connotes again that the film is low budget. 


The accents of the characters, locations and the reviews connote that the film is a British film. Also the trains, and the 20 pound note held in the male character connote that the film is a British film. However as the film is a low budget film and is filmed in real locations you as the audience can believe the film scenario actually happening and may be able to relate to it. The film is disturbing, realistic and gritty which would not attract Hollywood audiences, however as the film is a low budget film it can afford to take risks. 


4. Media Audiences: In what ways does the trailer promote the film to its target audience?


The trailer in many ways promotes the film to its target audiences. One way the film trailer does this is by the reviews that the film has been given. "The best British film of the century" - Big Issue. The reviews from British paper The Times, Film Review and Big Issue. Also Big Issue is connected with homeless people which promotes the film. Also as the film is a British film it attracts it's audience. The film is targeted for an adult audience between 16-34, and classes D and E.