Out of the many trailers and openings to films which were shown at the Media Awards one trailer and one opening stood out from the rest for me.
“The Essex Fairytale”
The Essex Fairytale was one of the openings of a film which stood out for me on the night. The sound in the opening was diegetic sound as throughout there was a voice over narrator. By doing using a voice over narrator as well as the actors talking it explained the story to us the audience which kept the audience engaged with the film opening. Right at the beginning the protagonist was being questioned which shows that the narrative pattern was in an non-liner pattern as it was a flashback of what had been happening to lead up to the protagonist being questioned. The genre of the film was gangster. The audience who would consume this film would be secondary audience as it would not be suitable for anyone under the legal age of 18 as drugs and violence is shown in the film. The use of drugs, violence and the protagonist being in a gang reflects negative society. The Essex Fairytale was edited throughout the film as the diegetic sound was used as well as when the scenes were moving on the use of the “cupboard door” was a symbol to convey to the audience. Also the lighting throughout the film was dark which was done on purpose to show the darkness around the protagonist and to relate back to the film’s genre gangster. The use of the zoom shot showed the protagonist and his friend beating up a guy showed their emotions and then quickly moved on to a black screen, also the use of zooming out showed the environment which the protagonist is living in which shows Essex . The technique of mise-en-scéne was used throughout the film. The beginning when the protagonist was being questioned his facial expressions showed the audience that he was care free and didn’t really care that he was in trouble which showed his attitude. Also the use of props by using the gun in the protagonist’s daughter’s hands detonates to the audience that the protagonist is being careless and it is bad for the child because the gun could go of, however the gun in the daughter’s hands connotes that the child is growing up in a negative society. Also the use of the gun sets out action codes to the audience as the gun signifies the importance in the developing of the narrative.
“One Step 2 Far”
One Step 2 Far was a trailer which also stood out of me on the night. The sound throughout was non-diegetic sound. The genre of this movie was horror/thriller. In this trailer it uses Tzvertan Todorov’s narrative theory as it has an equilibrium, disequilibrium and new equilibrium. The audience who would consume this film would be secondary audience as the film is a horror and not suitable for anyone under the age of 15. The technique of the mise-en-scéne is used in this film. The image of the three friends burning is a action code as well as a enigma code as it in the story we know it is important as it develops the narrative. The picture burning is an enigma code as it holds the audiences interest. One of the camera work techniques used in this film is zoom because then we can see the facial expressions of the characters which engages the reader and keeps the suspense going as the film is a horror/thriller. Another camera work technique used is zooming out and long shorts to show the setting of the scene and to show the characters running from what is after them and to show the stress of what is happening to them holds the audiences interest. Also the use of the black background with the red blood text stands out on the screen by using adjectives such as “Your Next” engages the audience into the trailer even more. The film trailer leaves the audience hanging of their chairs as the film trailer ends with a cliffhanger, as they want to know what happens to the three girls which are burning in the picture which is kept showing throughout the film which creates even more suspense leaving the audience wanting more which shows that the message that the director has wants to be conveyed to the audience has been.
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